Noah Ross joins Launchpad Advertising as Executive Creative Director
Noah Ross joins Launchpad Advertising as Executive Creative Director
New York, NY, June 7, 2011 – Fueled by continued organic growth and new business success, Launchpad Advertising announced today the addition of Noah Ross as Executive Creative Director. He will be responsible for overseeing the agency’s creative efforts and driving the creative vision for new business and existing clients.
“Launchpad was built around the concept we’ve coined ‘Interaction’, which focuses on delivering solutions that are designed to work across all communications levers from brand-to-buy,” said David Low, Principal at Launchpad. “Noah’s background and way of thinking truly exemplifies this philosophy. He is one of the most talented and forward thinking creatives in the business with a history of bringing great ideas to life effectively across many different channels.”
“Launchpad’s creative teams are extremely strong, and Noah will help raise our game even further,” added Scott Elser, Launchpad’s other Principal. “Noah is more than a great creative mind, he is a passionate, collaborative leader who will work closely with the team to continue to deliver exceptional work to our clients by delivering purpose-driven ideas that push boundaries and convention.”
“I think that Launchpad is doing an incredible job of developing smart efficient creative solutions to business challenges for an impressive portfolio of brands.” said Ross, “In a landscape of constantly evolving media and technology they are doing work that is tailored for each client individually – from the ground up, and having fun doing it. I’m excited to help shape the creative vision of an agency with a finger so firmly planted on that pulse.”
Ross brings over 12 years experience on both the agency and client side. He joins Launchpad from experiential marketing agency Fathom, where he served as Creative Director, following stints at TracyLocke and McCann-Erickson. In that time he has developed award-winning multidisciplinary campaigns for a range of clients including LG, DL1961 Jeans, Xbox, Absolut, Rolling Rock, Pepsi, Southern Comfort and Knoll. Ross also served as art and concept director for the award-winning independent noir feature, Able Danger. His work has been featured in The New York Times, LA Times, New York Magazine, Huffington Post, Gawker, Communication Arts, and 7 international film festivals, including a world premier at International Film Festival Rotterdam and a screening at Cannes.